Alyssa Kite

Alyssa Kite is an accomplished media professional with extensive experience in media planning and communications. Currently serving as Associate Media Director at EssenceMediacom since June 2022, Alyssa leads a team responsible for integrated media plans for notable film releases like Super Mario Bros. Movie and the Taylor Swift Eras Tour. Previously, Alyssa held roles at Initiative, enhancing campaign performances for Amazon Prime Video, and at Palisades Media Group, contributing to media strategies for various clients. Additional experience includes event sales management and sales coordination in the entertainment and marketing sectors. Alyssa holds a Bachelor of Arts in Political Science from California State University, Long Beach and has completed coursework in Business Marketing at San Francisco State University.