Mihaela Bisoceanu

Mihaela Bisoceanu is a seasoned professional in marketing and brand management, with a comprehensive career spanning over 15 years. Currently serving as Global Innovation Director at Essity since January 2017, Mihaela has also held roles as Sr. Global Brand Manager and Sr. Global Brand Manager Innovation. Prior experience includes various positions at SCA - Hygiene and Forest Products Company, where Mihaela was involved in global brand management for intimate and daily care products. Additional roles include marketing assistant at Altayscientific Spa and participation in the International Student Exchange Program with CIEE. Mihaela holds an MSc in Digital Marketing from the Digital Marketing Institute, a Master’s degree in Business Administration with a focus on Marketing from Dimitrie Cantemir University in Romania, and a Bachelor's degree in Economics from Academia de Studii Economice din București.