Lucía Román

Lucía Román is a seasoned professional with extensive experience in e-commerce and brand management. Currently serving as a Client Success Manager at ESW since January 2021, Lucía has developed expertise in various e-commerce business models and oversees all aspects of online retail operations. Previously, Lucía held positions as an E-commerce Manager and Business Analyst at Scalefast, leading projects for beauty and luxury brands and implementing digital solutions. As the Founder and Brand & Creative Director of Mapanda, Lucía successfully launched an interactive kidswear brand with a focus on customer-centric experiences. Additional experience includes teaching e-commerce and integrated campaigns at Escuela de Organización Industrial and managing design projects at Texvall Premium S.L.U. Lucía's educational background includes a Bachelor's degree in Fashion Design from IED Madrid and further specialized training in surface design and business.