Federico Rossi

Federico Rossi is a seasoned professional with over 20 years of experience in brand positioning, strategic marketing, and communication. As Co-Founder and Marketing Director at Sintesi Factory since 1999, Federico has blended strategic marketing consultancy with creative communication to enhance brand visibility. As Business Unit Director at Sintesi Sostenibile since 2006, focus has been on leveraging sustainability for competitive advantages through effective marketing and communication strategies. Federico holds various advisory roles, including positions with Confindustria and EACA, and serves as a lecturer in sustainability marketing at institutions like Politecnico di Milano and Ca' Foscari. Federico's academic foundation includes a degree in Economics and Business Administration from Università Ca'​ Foscari Venezia.