Mike Durow

Mike Durow has gained extensive work experience in the field of digital marketing and analytics. Mike started their career at TouchNet Information Systems, Inc., where they worked as a Graphic Designer for over 15 years. In this role, they utilized their creative skills to design various graphics and visuals.

Later, Mike joined Intouch Solutions as an Analytics Implementation Developer. Mike was responsible for the administration and maintenance of the Adobe Digital Marketing Cloud instance, including creating report suites, setting up processing rules, and testing data collection. Additionally, they developed an Adobe Reporting & Analytics tracking code framework to meet clients' measurement plan requirements and created an enterprise tracking solution for all websites.

Mike was promoted to the position of Senior Implementation Developer, Analytics at Intouch Solutions. In this role, they continued to manage and enhance the Analytics Framework to keep up with digital marketing needs and end users' data requests. Mike also built solutions using the Adobe Analytics API to automate administrative settings and minimize manual work and human error.

Currently, Mike serves as the Campaign Development Technical Architect at Intouch Solutions. Their responsibilities include ensuring the performance of the custom-built analytics framework in Dynamic Tag Manager and Google Tag Manager. Mike leverages their technical expertise to optimize campaign development and enhance the overall digital marketing strategy.

Throughout their career, Mike has consistently demonstrated their proficiency in digital marketing, analytics, and technical implementations.

Mike Durow attended Johnson County Community College from 1995 to 1997, but it is not specified whether they obtained a degree or field of study. Mike then went on to pursue a Bachelor of Arts degree in Economics at The University of Kansas from 1998 to 2000. Additionally, Mike has obtained several certifications from Google and Adobe, including the Google Analytics Certification and various Adobe Certified Expert qualifications in fields such as Adobe Experience Manager, Adobe Analytics, and Adobe Reports and Analytics. The certifications were obtained between 2015 and 2017.