Siddharth Barua

Siddharth Barua is an accomplished business leader with extensive experience in sales and business development across various sectors, particularly in technology and customer experience solutions. Currently serving as the National Business Head for Retail & Distribution at Exotel since July 2021, Siddharth drives growth initiatives for SAAS sales following Exotel's acquisition of Ameyo. Prior roles include Regional Director and Business Head at Ameyo, where Siddharth managed business and revenue for West India, and Sales Head for EMEA at Credence Analytics, where Siddharth established sales operations and channel networks. With a background in leading teams and complex sales cycles, Siddharth has consistently achieved revenue targets while enhancing brand awareness and market share. Educational qualifications include an MBA in Marketing from Edinburgh Business School, Heriot-Watt University.