Exxel Outdoors
Russell Rowell holds various executive positions in companies such as Exxel Outdoors, Kelty Pack, and The Conservation Alliance. Throughout their career, Russell has focused on product development, marketing, and management within the outdoor and sporting goods industry. With experience in brands like Kelty, Sierra Designs, and Slumberjack, Russell brings innovation to the hunting marketplace and landscape.
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Exxel Outdoors
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Exxel Outdoors is a leading, global provider of innovative outdoor recreation products. We manufacture and distribute a broad range of authentic outdoor brands. What sets us apart: We make outdoor enjoyment accessible to everyone, from the expert mountaineer to the backyard camper to the urban explorer. Our brands include Kelty, Sierra Designs, Ultimate Direction, Hex, Slumberjack, Wenzel, Insta-Bed and X2O. Our licensed collections include Realtree, Serta, Disney Consumer Products, Marvel Entertainment and Universal Pictures. We also own and operate the largest sleeping bag manufacturing facility in the U.S.