Dawn Schaefer

Dawn Schaefer currently serves as Executive Director of Business Development for Optometry at Bryn Mawr Communications since September 2025. Prior experience includes roles as Associate Publisher for Today's Clinical Lab and G2 Intelligence at LabX Media Group, and Senior Account Director at SelectScience®. Dawn Schaefer has a significant background with LabX Media Group, progressing from Senior Account Manager for The Scientist to Account Manager for Lab Manager. Earlier experience includes Associate Publisher with Worldwide Sales Management at PentaVision LLC, where considerable advancements were made in profit and market reach. A tenure at SPRINGER VISIONCARE/WOLTERS KLUWER HEALTH/BOUCHER COMMUNICATIONS INC. spanned 20 years with progression from Production Manager to Regional Sales Manager. Dawn Schaefer began career at BOUCHER COMMUNICATIONS INC./CARDINAL BUSINESS MEDIA as Production Manager and later became New Business Development Manager. Educational qualifications include a BS in Business Administration with a major in Marketing from Indiana University of Pennsylvania.