Diego Adolfo Chávez Terrazas ∴

Mexico Country Lead & Insights Director at EyeSee

Diego Adolfo Chávez Terrazas has a long and varied career in marketing and research. Theirwork experience began in 2008 as an Account Executive at Kantar Worldpanel and a Professor under Contract at Universidad Simón Bolívar. In 2009, they took on two roles at Colgate Palmolive, first as Colgate Toothpaste Brand Manager and then as Consumer Insights & Research Project Manager. From 2010 to 2013, they were a Marketing Insights and Information Manager for Venezuela at British American Tobacco and a Marketing Insights Manager for the Northern Andes Area (Venezuela - Colombia). From 2013 to 2014, they were the Marketing Research and Insights Manager for Industrias Corpañal. In 2015, they joined Turner (Turner Broadcasting System, Inc) as Ad Sales Data & Insights Manager and Ad Sales Research Manager. In 2019, they began working at Walmart as Brand Health & Price Perception Manager and Members Insights Manager for Sam's Club - Mexico. Diego Adolfo currently works at EyeSee as Mexico Country Lead & Insights Director.

Diego Adolfo Chávez Terrazas has a Bachelor's Degree in Economics from Universidad Central de Venezuela, obtained between 2001 and 2007. Diego Adolfo then pursued a Magister Scientarium in International Economics at the same university, though they did not complete this degree. Finally, they obtained a Master in Marketing from IESA in 2012-2013. Additionally, they have obtained 3 certifications: LinkedIn Creator Posting Strategy and Transitioning from Waterfall to Agile Project Management from LinkedIn in 2022, and Desarrollo rápido de productos innovadores para mercados emergentes from Coursera Verified Certificates in 2015.

Links

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Timeline

  • Mexico Country Lead & Insights Director

    December, 2020 - present