Alexis Traverso

Alexis Traverso has extensive experience in digital marketing within the wine industry. They most recently served as the Director of Digital Marketing at Far Niente Family of Wineries & Vineyards. Prior to that, they held the position of Director of Digital Marketing at Delicato Family Wines, where they were responsible for leading the digital marketing department and implementing strategies across various digital channels. They also played a key role in aligning e-commerce channels with retail partners and supporting B2B e-commerce efforts. Earlier in their career, Alexis served as the Marketing & Account Manager at Global Wine Company, where they collaborated with clients to design go-to-market strategies and managed all digital marketing activities. They also served as the Marketing & Brand Manager at Fritz Underground Winery, where they successfully increased business visibility and sales through e-commerce optimization strategies. Before entering the wine industry, Alexis gained experience as a Production Manager at Delivery Agent and as part of the marketing and sales team at The Game Factory.

Alexis Traverso began their education at UC Irvine in 2001, where they earned a Bachelor of Arts degree in Art History in 2005. In 2003, they also briefly studied Art History at the University of Cambridge. Alexis later pursued a Winery Business Management Certificate at Sonoma State University from 2011 to 2013.