Catherine JOSEPH is an experienced marketing and merchandising professional with a strong background in project management across various industries. Currently serving as Cheffe de projets merchandising at FDG Group since February 2021, Catherine manages high-profile brands such as Le Guide Michelin and Babyliss. Previous roles include Cheffe de secteur merchandising at STRADA MARKETING, where Catherine focused on sales negotiations and point-of-sale management, and Cheffe de projets merchandising at Belambra Clubs, responsible for on-site and online visibility of products. Catherine has also held positions at CPM France, Fnac Darty, and Randstad, demonstrating expertise in product launch management, strategic communication, and marketing analytics. Catherine holds multiple degrees from PPA Business School and Paris-Sud University, reflecting a solid academic foundation in marketing and business.