Kaitlyn Heffernan

Kaitlyn Heffernan is an experienced On-Premise Portfolio Manager at Fedway Associates, focused on maximizing brand visibility and achieving performance goals through effective marketing strategies. Previously, Kaitlyn served as an On-Premise Key Account Specialist at Bacardi, where significant sales increases and strong account relationships were developed. Early career roles include Brand Ambassador and Area Lead at TEAM Enterprises, Assistant Manager at PepsiCo, and various positions in hospitality and marketing, showcasing a strong background in brand promotion and customer engagement. Kaitlyn holds a Bachelor of Science in Marketing from Kean University, complemented by international marketing experience from an internship in Florence, Italy.