Giada Turchiarelli

Giada Turchiarelli is an experienced brand manager with a strong background in marketing, communication, and event organization. Currently serving as Brand Manager at Ferrarelle Società Benefit since September 2020, Giada has been involved in implementing and monitoring marketing plans, managing both ATL and BTL communication, launching new products, and overseeing digital and social media activities. Prior to this role, Giada held positions at VF Corporation as Assistant Brand Manager for Timberland, and at Bacardi, where responsibilities included developing marketing plans, coordinating product launches, and managing media relations. Giada also has a marketing internship experience at Gruppo Mediaset and holds a Master's degree in Marketing, Communication, and Brand Management from IULM University and a Bachelor's degree in Economics and Management from Università degli Studi di Torino.