Frances Cheng

Senior Manager, Business Strategy & Operation Excellence at Ferrari

Frances (Ya Yun) Cheng is a seasoned professional with extensive experience in business planning and operations. Currently serving as the Business Planning and Operation Manager at Ferrari since July 2019, Frances has successfully launched a PDI improvement project that raised standards significantly. Prior to Ferrari, Frances worked at Tesla as a Sales Operation Analyst, playing a key role in setting sales targets and driving business success across multiple regions. Frances also gained valuable experience at Millward Brown as a Research Executive, managing diverse projects, and at Yahoo! Inc. as a research intern, contributing to user growth strategies. Frances began the career as an intern at Broadcom, where analytical skills were utilized to forecast revenue. Frances holds a Master’s degree in Business Administration from London Business School and a Bachelor of Arts in Finance from National Taiwan University.

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