Michael Biber is a skilled professional with diverse experience in marketing and digital strategy. Currently serving as Performance Marketing Manager at My American Shop since July 2023, Michael has been pivotal in advancing the company's eCommerce efforts. Previously, Michael contributed as a Digital Expert at UPTHRUST, enhancing digital growth for various clients, and as a Digital Marketer for Sport Nutrition, where revenue was substantially increased. Michael's background includes internships in product management at FCA Fiat Chrysler Automobiles, as well as roles in communications and digital marketing. Educational qualifications include a Master's degree in Interactive and Collaborative Communication from Université Saint-Louis - Bruxelles and a Bachelor's degree in Communication from ISFSC. Additionally, Michael is engaged as a singer and songwriter since January 2019.