Jonitha Keymoore

Jonitha Keymoore has a diverse work experience in the entertainment industry. Jonitha is currently working at FilmRise as the VP of Global Content Acquisitions, a position they have held since December 2021. Prior to that, they worked at ViacomCBS as a Senior Director of Content Acquisitions from 2017 to 2021. Their role involved negotiating optimal deal terms for content licensed to Viacom's suite of networks and working with major studios such as Sony, Disney, Fox, CBS, and Warner Bros.

Before ViacomCBS, Keymoore worked at Konami Cross Media NY as the Director of Distribution from 2015 to 2017, where they led strategic partnerships for the distribution of the kid's anime property "Yu-Gi-Oh!" encompassing theatrical, broadcast, home video, and digital distribution.

From 2013 to 2015, Keymoore held the role of Director of Content Acquisitions at Cinedigm, a home video label for Shout Factory, NFL, WWE, and ABC Family. During their time there, they negotiated distribution rights for acquired programs into the U.S. and international markets, covering theatrical, broadcast, and home video.

Keymoore began their career at Viacom in 2009 as a Manager of Sales Operations & Format Sales. Jonitha started in Format Sales, assessing intellectual property for franchise creation and revenue opportunities across brands such as Nickelodeon, MTV, Spike, Comedy Central, TV Land, and VH1. Their responsibilities also included financial management and sales operational reporting of program sales revenue for third-party channels across the UK, Canada, Asia, Australia, and the Middle East.

In 2007, Keymoore worked as a Business Development Executive at Broadway Video.

Overall, Keymoore has developed a comprehensive skill set in content acquisitions, distribution, sales operations, and business development throughout their career.

Jonitha Keymoore attended Bryn Mawr College, where they pursued a Bachelor of Arts degree with a focus on English Literature and the History of Art. Additionally, they participated in a Study Abroad Program at UCL, where they furthered their studies in English Literature. Furthermore, they also completed a Master of Business Administration degree at NYU Stern School of Business, although the specific field of study for their MBA is not provided.