Bert Herrero

Founder & CEO at First Priority Audio

"While attending high school in S. Florida I began playing with electronics in the Satellite TV industry. At the age of 18 I incorporated my first business, named Antenna Doctor, where I focused on providing off-air channels for customers without local channel reception. Later I found myself running telemarketing rooms for companies like Global Response Corporation and DirecTV with much success. On Sept. 12, 2001, I walked away from my corporate position and went back to slapping a hammer and nail for work installing DirecTV. It quickly grew into the Audio Video and Theater market where Bert’s World was born in November of 2001. In 2003, while at Church, I heard Chris Lane from First Priority of South Florida talking about their ministry which encourages middle and high school student to organize and hold bible studies within school campuses. I immediately turned to my wife and said, “First Priority Audio and we will always support their ministry.” Today First Priority Audio supports 5 ministry/ charitable organizations in our local community. FPA has been a great vehicle for us to serve our clients and our community, and we appreciate the clients that have always supported our growth."

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Timeline

  • Founder & CEO

    Current role