Heloíse Pires

General Manager Marketing at Fluency

Heloíse Pires is an accomplished marketing professional with extensive experience in various leadership roles at Fluency Academy since April 2019, currently serving as General Manager Marketing. Heloíse has demonstrated expertise in brand health management, strategic marketing, social media oversight, and international business development, managing a multidisciplinary team of over 80 individuals across multiple languages. Prior experience includes coordinating B2B digital marketing strategies at Mastercorp do Brasil and campaign management at Zênite Informação. Heloíse's academic credentials include advanced studies in business planning, project management, and marketing communication, complemented by coursework from Harvard Business School Online.

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