Ford
Jason Hyde possesses a diverse background in marketing and analytics, with over a decade of experience in various roles. Currently serving as Bronco Brand Manager at Ford Motor Company since October 2018, Jason has previously excelled in positions including Bronco Sport Brand Manager, Assistant Marketing Manager for Bronco Sport, and Digital Marketing Analyst. Prior to Ford, Jason worked at Mammoth Resorts, where significant contributions included consolidating databases and launching customer loyalty programs. Experience at Con-way, Inc. involved measuring ROI on a substantial customer entertainment budget and developing customer lifetime value models. Early career roles include Logistics Engineer at Menlo Logistics, where Jason implemented cost-saving initiatives, and Business Development Specialist at Central Michigan University Research Corporation, focusing on business plans for startups. Jason holds a Bachelor of Science degree in Business Administration, concentrating on Marketing and Logistics Management from Central Michigan University.
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