Alexander Vankirk

Alexander VanKirk, M.S. serves as the Sr. Manager of Marketing Analytics & Strategy at Harbor Freight Tools since October 2023, previously holding the position of Manager in the same department. Prior to this role, Alexander worked at Net Conversion from July 2020 to October 2023, where responsibilities included managing advanced analytics. Earlier experience includes a Digital Analyst position at Royal Caribbean Cruises Ltd., handling A/B testing strategies to enhance digital experiences, and various roles at Net Conversion and Walt Disney World focusing on advanced analytics and operational efficiency. Alexander holds a Master’s degree in Business Management Analytics from the University of Central Florida and dual Bachelor's degrees in Finance and Legal Studies from Indiana University Bloomington.