Sheri Short

Director, E-commerce Operations & International at Forever 21

Sheri Short has extensive work experience in the field of e-commerce and retail. Sheri currently holds the position of Director, E-commerce Operations & International at Forever 21 since 2022. Prior to this, they worked at YM INC. as the Director, E-commerce - Forever 21 Franchise from 2021 to 2022. Sheri also served as the E-commerce Director at Jane.com from 2020 to 2021.

Sheri's career in e-commerce began in 2009 when they joined Forever 21 as the Senior Manager, Global E-commerce Operations. Sheri later took on the role of Head of E-commerce, Canada. During their tenure at Forever 21, they were responsible for various tasks such as defining strategic visions and goals, launching projects, implementing marketing campaigns, managing a full-funnel marketing strategy, and developing relationships with vendors. Sheri also built and mentored an e-commerce team in Canada and Mexico.

Prior to their roles at Forever 21, Sheri worked as an Operations Executive at The Estée Lauder Companies Inc., a Merchandise Manager at Jones New York, a Category Manager at Indigo, and an Associate Buyer at Sporting Life. Sheri began their career as a Merchandise Planning Associate at Holt Renfrew before transitioning into various roles in the retail industry.

Overall, Sheri Short has demonstrated their expertise in e-commerce operations, international business, marketing, and team management throughout their career.

Sheri Short attended the International Academy of Design and Technology-Chicago from 1999 to 2001, where they earned an Associate of Arts degree in Fashion Merchandising.

Links

Previous companies

YM Inc. logo
Holt Renfrew logo
Jane logo
Indigo Group logo
SPORTING LIFE, INC. logo

Timeline

  • Director, E-commerce Operations & International

    May, 2022 - present

  • Senior Manager Global E Commerce Operations

    December, 2019

  • Head Of E Commerce Canada

    May, 2009

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