Matt Brown

Matt Brown, CPA, is a seasoned finance professional with extensive experience in various leadership roles across multiple organizations. Currently serving as Co-Founder at SentiTrend since March 2024, Matt emphasizes proactive trend analysis for businesses. As Corporate Controller and Acting VP of Finance at Formations Inc Canada, Matt successfully negotiated a $25 million bank funding term. Previous positions include Director of Finance & Integration and Manager of Financial Reporting & Innovation at Atlas Global Brands Inc., with responsibilities in budgeting, forecasting, and consolidated financial reporting. Matt's career also includes impactful roles in education as an Accountant in Residence at NAIT and various controller positions, demonstrating proficiency in financial statements preparation and intercompany transactions. Matt holds a CPA designation from CPA Canada and a Bachelor of Business Administration in Accounting and Finance from NAIT.