Nicky Briggs

Nicky Briggs is an accomplished marketing professional with extensive experience in account-based marketing and research. Currently serving as Vice President and Principal Analyst at Forrester since January 2019, Nicky previously worked at SiriusDecisions as Research Director from September 2016 to February 2020. Prior to that role, Nicky served as Head of Global Account-Based Marketing at Avanade, where a successful Account Based Marketing practice was established, significantly influencing marketing revenue. Nicky's career also includes heading account-based marketing and global marketing initiatives at Logica. Nicky holds a BA Hons in Accountancy and Management from the University of Leeds, attained between 1998 and 2001.