Samantha Holland

Samantha Holland is an experienced Senior Designer and Continuity Rolling Change Manager currently at Frasers Group since April 2019, responsible for overseeing brand continuity products across apparel, accessories, and footwear. Previously, Samantha held positions at Sports Direct International from September 2013 to April 2019, including Senior Commercial Designer for menswear and Commercial Designer for lifestyle clothing, after starting as a Junior Sportswear Designer. Earlier roles include Production Unit Assistant at The Lingerie Collective Limited and General/Costume Assistant at Goldstar Dancewear Limited, along with hospitality experience as a waitress at Clumber Park Muthu Hotel & Spa. Samantha earned a Foundation degree in Art and Design from West Notts College and has a background in education from The Dukeries College.