Ana Pozas

Senior Social Media & Influencer Marketing Specialist at Gametime

Ana Pozas has held a variety of roles in the marketing and branding fields. In 2017, they were an Athletics Branding and Creative Intern at Texas A&M University, where they provided innovative organizational tools and administered project statistics. Ana then worked as a Creative/Social Media Intern at 12th Man Productions, where they designed and developed weekly digital campaigns and produced digital media content. In 2018, they became a Property Assistant at Learfield IMG College, where they managed game day sponsorship activation and worked hands-on in sponsorship sales, marketing, event operations, and PR branding. In 2019, they were hired as a Partner Marketing Specialist at FloSports, where they fostered strong relationships with existing partners, developed an overall strategy to scale and grow their affiliate and influencer marketing programs, and developed weekly reports for ad campaigns and referral conversions. Most recently, in 2022 they were hired as a Senior Social Media & Influencer Marketing Specialist at Gametime, where they recruit, organizes, and manages relationships with content creators, influencers, talent managers, and agencies, develops creative ad campaigns for social media platforms, and analyzes and leverages platform-specific data to drive performance and maximize ad revenue.

Ana Pozas attended Texas A&M University from 2015 to 2018, where they earned a Bachelor's degree in Business Administration and Management, HR.

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Timeline

  • Senior Social Media & Influencer Marketing Specialist

    June, 2022 - present

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