Laura Herman

Laura Herman is a seasoned marketing professional with extensive experience in multimedia marketing strategy and client engagement. Currently positioned as a Senior Multimedia Marketing Strategist at Gannett | USA TODAY NETWORK since October 2020, Laura specializes in innovative marketing solutions tailored for the digital landscape. Prior roles include Regional Automotive Specialist at Gatehouse Auto, where Laura developed digital marketing strategies, and Marketing Director at SoapBox Social Networks, focusing on interactive platform advertising. Laura's background also includes significant leadership experience as Advertising Director and Senior Account Manager at Aspen Daily News, where Laura managed teams and executed successful marketing campaigns for various industries. Earlier career highlights include serving as Art Director at J. Walter Thompson, creating media for major clients such as Ford Motor Company. Laura holds degrees in Graphic Design and Communications, including a Bachelor of Science from Florida State University and additional education from The Wharton School.