Erica Huber

Erica Huber is an experienced professional in research and insights, currently serving as Manager, Research & Insights at GBK Collective since November 2021, after holding the title of Senior Analyst in the same department. Prior experience includes roles as Research Consultant and Junior Research Consultant at InSites Consulting from August 2020 to November 2021. Erica has also contributed as a Graduate Assistant at The University of Georgia, supporting marketing professors and managing event databases, as well as working as a Graduate Student Researcher at Merck, focusing on women's health research. Earlier roles include serving as an Undergraduate Student Tutor at Clemson University and as a Qualitative Researcher for Siemens, where Erica was involved in a significant market research project presented to senior management. Additionally, Erica interned in marketing at Flavor & Fragrance Specialties. Erica holds a Master's degree in Marketing Research from the University of Georgia and a Bachelor's degree in Marketing from Clemson University.