Erik Cerón

Erik Cerón serves as the Chief Operations Officer and Chief Claims Officer at General de Seguros since February 2023. Prior roles include Head Comercial for the Insurance & Automotive Finance Segment at Iké Asistencia, and Subject Matter Expert in the Automotive & Mobility Mexican marketplace at Elipsis Consulting & Coaching. Erik has a strong background in the insurance sector, having held positions such as Insurance General Manager at Subastas Ventura, Executive Director of Autos y Daños at Global Assurance Brokers, and Special Accounts Automotive Financing Director at Aon. With over two decades of experience in various managerial roles at prominent companies including Banorte, MAPFRE MEXICO, MetLife, and GNP Seguros, Erik has demonstrated expertise in operations, claims management, and sales training. Erik holds an MBA from the Texas McCombs School of Business, alongside various certifications in management and project management.