Mariella Niederkofler

Mariella Niederkofler is a seasoned professional currently serving as the Chief Distribution and Marketing Officer - International and Group Head of Customer Experience at Generali since June 2015. With extensive experience in driving customer-centric transformation and developing Differentiating Value Proposition across the group, Mariella plays a crucial role in enhancing customer experience through the integration of customer feedback into product development. Holding a position on the Board of Directors at Generali Engagement Solutions GmbH, Mariella has previously contributed to Generali Italia S.p.A. as Group Customer Experience and held roles at Shell Italia spa, focusing on operational excellence and sales performance. Educational credentials include advanced leadership training and a Master’s Degree in Science of Communication from Università degli Studi dell'Insubria, complemented by an AI transformation course at INSEAD.