Roger Pricer

Chief Commercial Officer (cco) at Getlabs

Roger Pricer has a diverse work experience spanning several industries. Roger started their career at Texas Instruments, where they held various engineering, operations, and marketing leadership roles. After that, they worked at Teradyne for nine years, where they took on increasing levels of responsibility in sales and client management leadership.

Pricer then joined Optum as the SVP of Strategic Payer Sales, leading a team focused on building relationships with payer health plans. Following that, they served as the General Manager of the National Accounts Business Unit at Republic Services Inc, overseeing all aspects of the strategic national accounts division.

Roger then moved on to Burgess Group, where they were the Chief Revenue Officer responsible for business development, strategic planning, and client management. Pricer continued their career at Cotiviti, where they served as the SVP of Go-To-Market, leading sales, client management, and engagement for healthcare payer services.

Before their current role as the Chief Commercial Officer at Getlabs, Pricer was the SVP of Go-To-Market at Signify Health, responsible for sales and client success in the in-home and telehealth health risk assessment industry.

Roger Pricer has a Bachelor of Science degree in Industrial Engineering from the University of Missouri-Columbia, which they obtained between 1982 and 1987. Roger also has an MBA from the Neeley School of Business at Texas Christian University, specializing in Marketing Management, which they obtained between 1988 and 1991. Additionally, Roger has completed certifications in Strategic Selling and Large Client Account Management from the Miller Heiman Group. The exact dates of obtaining the certifications are not provided.


Previous companies

Cotiviti logo
Republic Services logo
Signify Health logo
Teradyne logo
Texas Instruments logo


  • Chief Commercial Officer (cco)

    January, 2024 - present

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