Giro Sport Design
Emily Watts has extensive work experience in various roles within the sports industry. Emily currently holds the position of Global Director, Sports Marketing at Giro Sport Design since September 2023. Prior to this, they worked at Wasserman as a Senior Manager from April 2021 to September 2023. Emily also held positions at Specialized Bicycle Components, where they served as Global Marketing Manager from April 2017 to January 2020, USA Sports Marketing Manager from October 2015 to April 2017, and Communications Specialist from December 2013 to October 2015. Emily gained experience in strategic communications as a Strategic Communications Manager at NCAA from June 2013 to January 2014. Emily began their career at DePauw University as an Assistant Director of Admission & Athletic Liaison from June 2010 to May 2013.
Emily Watts has a Bachelor of Arts (B.A.) degree in Mass Communication/Media Studies from DePauw University. Emily also holds a Master of Business Administration degree in Sports Business from the University of Oregon Lundquist College of Business.
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Giro Sport Design
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Giro was founded more than 30 years ago by Jim Gentes, a man with an obsession for design and answering unmet needs. That obsession led him to start making his own products, and ultimately resulted in a company committed to serving the rider through personal expression and advanced performance. Our world has changed dramatically in the past three decades, but Giro has remained steadfastly committed to serving enthusiast riders. We are and always will be a product brand. We argue for weeks about the difference of less than a millimeter in a footwear last, of a headform or the chamfered edge of a vent. We are the brand that sweats the details. From an opening price point helmet to the fit and fabric of our t-shirts to the positive click that the Switchblade makes when the chinbar is engaged. It’s that attention to detail that sets Giro apart. We understand that riding is more than just a fleeting hobby or a passing fad. Riding is the best part of a great life and your equipment deserves attention to the smallest of details. It’s because you keep climbing. That’s why we do what we do. So as long as you keep striving for faster, bigger and better, we’ll keep making the gear that gets you there.