Iwona Jancarz

Iwona Jancarz is an experienced professional in analytics and data science, with a background in economics and information systems. She has held various roles in companies such as Bank Millennium, Sofrecom, and Zagiel S.A., focusing on customer analytics, campaign support, and data storage implementation. Currently, she serves as the Head of User Engagement & Analytics at goodie, leading a team of data scientists for an innovative smart-shopping platform. Iwona's expertise lies in generating customer insights, constructing scoring models, and optimizing marketing campaigns. With a Master's degree from SGH Warsaw School of Economics, she brings a strong analytical skill set to her roles.