Aldine Shamir

Svp, Customer Marketing & Experience at GoodRx

Aldine Shamir has extensive experience in CRM, customer marketing, and customer experience roles. Aldine began their career at American Express in 2002, where they held various leadership positions focused on customer loyalty, engagement, and acquisition strategies. At Verizon Wireless, they served as the Vice President of CRM & Loyalty, leading a team responsible for customer acquisition and loyalty. Aldine then joined Wyndham Hotels & Resorts as the Group Vice President, where they oversaw customer marketing and experience strategies for the company's portfolio. Most recently, Aldine Shamir worked at GoodRx as the VP of CRM, leading a team responsible for CRM and lifecycle marketing across digital channels. Throughout their career, Shamir has demonstrated success in developing and executing end-to-end lifecycle marketing strategies, driving engagement and loyalty, and leveraging data and insights to create robust customer segmentation.

Aldine Shamir has pursued higher education, earning a Bachelor of Arts (BA) degree in English from Binghamton University. After completing the undergraduate program, Aldine went on to pursue a Master of Business Administration (MBA) degree with a focus on Marketing and Finance at NYU Stern School of Business. Unfortunately, specific start and end dates for both educational experiences are not provided.

Links

Timeline

  • Svp, Customer Marketing & Experience

    April 1, 2023 - present

  • VP Of CRM

    April, 2021

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