Danielle Krauter

Vp, Integrated Marketing at Goodway Group

Danielle Krauter has had an extensive career in the marketing and media industry. Danielle most recently worked at Goodway Group as the VP, Integrated Marketing, where they focused on data-driven insights and measurable results to help clients accelerate business growth. Prior to that, they were the VP Media Strategy at Goodway Group, responsible for innovation in data management and maximizing operational efficiencies. Before their time at Goodway Group, Danielle worked at Moroch Partners as the Group Media Director, overseeing national and local communications planning and execution. Danielle also held the role of Lead Media Strategist at Moroch Partners. Earlier in their career, they were a Partner, Regional Broadcast Manager at GroupM and a Broadcast Account Manager at Initiative. Throughout their work experience, Danielle has consistently demonstrated leadership, collaboration, and a passion for solving client marketing needs.

Danielle Krauter earned a Bachelor of Arts degree in Business from the University of Texas at Austin, where they studied from 1989 to 1992. Danielle also obtained certifications in various marketing and professional skills from LinkedIn in 2019.

Links

Previous companies

GroupM logo
Initiative logo

Timeline

  • Vp, Integrated Marketing

    February, 2019 - present

  • VP Media Strategy

    February, 2015