Jennifer Herriford

Jennifer Herriford has over 13 years of work experience in various marketing and leadership roles. Jennifer is currently serving as the Director of Demand Generation at Grace Hill since September 2021. Prior to that, they worked as a Digital Marketing Director at Buxton from October 2019 to September 2021.

Jennifer also gained experience as the Director of Marketing at D Magazine from July 2019 to October 2019. Before that, they served as a Database Marketing Manager at Gartner from August 2018 to July 2019, where they played a key role in driving business results and maximizing lead acquisition.

Jennifer's expertise in marketing and leadership was further developed during their tenure as the Vice President of Marketing at Chemical Information Services from December 2014 to July 2018. Additionally, they worked as a Marketing Manager at Vertical Nerve from September 2010 to December 2014, where they were responsible for various marketing activities including social media management, blog writing, PR, and lead generation.

Jennifer's earlier experience includes serving as an Assistant Catering Manager at Black-eyed Pea Restaurants from August 2008 to September 2010.

Throughout their career, Jennifer Herriford has consistently demonstrated their skills in demand generation, digital marketing, database management, lead generation, and marketing strategy development.

Jennifer Herriford completed their Bachelor's degree in Advertising and Marketing at the University of North Texas from 2004 to 2008. In 2017, they enrolled at The University of Texas at Arlington and earned an Executive Master of Business Administration (MBA) degree with a specialization in Business in 2018.