DH

David Hernandez

Senior Vice President National Sales at GraceKennedy

David Hernandez has over 30 years of experience in sales and marketing roles. David has held various executive positions, including Senior Vice President of National Sales at GraceKennedy Ltd., where they led the sales and marketing efforts for the LaFe brand. Prior to that, they served as VP of Sales and Marketing at Surfrut/Purefruit Chile, where they were responsible for the U.S. expansion of their products. David also held the position of Vice President of Sales at Wise Foods, overseeing the company's distributor network and developing go-to-market strategies. Before that, they worked at PepsiCo as a Director of Sales, leading a team of account managers and managing trade budgets and strategic planning. David also served as the Metro Market Director, responsible for overall management and strategy in New York City. Earlier in their career, Hernandez worked at Unilever as the National Director of Trade Marketing, collaborating with various departments to develop strategies and plans for flagship brands. David also held positions at Kraft Foods Group, where they worked on trade marketing and sales management roles, achieving sales targets and managing key accounts. Hernandez has a strong background in developing and executing sales and marketing strategies to drive top-line growth and profitability.

David Hernandez completed their B.B.A in Business Administration and Management, General from Baruch College in 1984. David then pursued their MBA degree in Business Administration and Management, General from the same college, which they completed in 1992.

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Previous companies

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PepsiCo logo

Timeline

  • Senior Vice President National Sales

    September, 2016 - present

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