PA

Paul Amaral

Sr. Strategic Partnerships & Sponsorships Leader at Grand River Hospital Foundation

Sponsor Relationship Management: Execute ongoing partnership management, including partner relationships, budgeting, forecasting, YoY asset negotiations, and asset utilization and tracking. Negotiate and manage all sponsorship contracts, with deliverables such as credits, print ad placement, on-site signage, promotion, tickets, and hospitality. Maintain communication with corporate partners via email, phone, or mail for benefit fulfillment, set up meetings, follow up on request, follow up on status of proposal, agreement, and money. Oversee updates of Sponsorship contacts and plan. Attend special events, galas, dinners, and events to greet guests, manage benefits, and prospect. Edit all acknowledgement letters to corporate funders. Close deals for a variety of Foundation corporate partnership assets.

Program & Strategy Management: Collaborate with Executive leadership to develop organization-wide corporate sponsorship revenue goals and sales strategies.

Ensure Foundation's assets are structured, packaged, and priced to maximize revenue and value to corporate partners. Identify trends and prospecting categories; create actionable partnership sales strategies.

Provide semi-monthly progress reports outlining solicitation status and negotiation progress.

Own end-to-end management of marquee sponsorships - making strategic asset decisions, getting sponsorship execution off the ground, optimizing spend commitments, and measuring success. Oversee and approve Foundation's Corporate Sponsors crediting process

Maintain and refine prospect pipeline and stewardship tracking systems for corporate members and sponsors.

Coordinate the successful execution of sponsorship deliverables ranging from logo placements to on-site activation with sponsors and Foundation program and marketing staff. Collaborate with internal staff to update and maintain corporate marketing materials and the Foundation website. Collect data from other departments to communicate impact and advance corporate giving efforts. Coordinate final negotiation meetings with ??? in order to finalize and close deals. Join quarterly meetings to help train Foundation team members in proactive, professional, and sustainable sponsorship approaches, highlighting corporate sponsorship best practices and strategies.

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