Jerika Holton

Jerika Holton, MBA, currently serves as the Product Marketing Manager at Greenshades Software, where responsibilities include conducting market research and crafting product narratives using data from various analytical tools. Prior experience includes a role as Communications Strategist at Bandwidth Inc., focusing on client outreach and sales meetings, and as Assistant Manager at Food Lion, where store sales were increased by 20% each month through strategic vendor collaboration and analysis. Additional roles at Food Lion include WorkForce Trainer, where Jerika managed employee training across 56 stores, and Retail Management Trainee, completing a significant corporate project on sustainability. Earlier experience includes an internship at UPS, assisting with sales operations and customer service. Jerika holds an MBA in Marketing from East Carolina University and a Bachelor's degree in Marketing from Winston-Salem State University.