Groove Life
Shawn Benk is an accomplished marketing professional with extensive experience in eCommerce and digital marketing. Currently serving as an Advisor at Primary Venture Partners since March 2024, Shawn provides strategic insights to the investment team and founders within the portfolio. Notable past roles include Chief Marketing Officer at Fresh N Lean from February 2022 to January 2024, where leadership spanned multiple teams including eCommerce, Brand Marketing, and Customer Experience, and Senior Vice President of eCommerce & Digital Marketing at Universal Yums from February 2021 to January 2022. Recent consultancy roles include Chief Marketing Officer at Groove Life and eCommerce Consultant at Puffy. Shawn holds a Bachelor's degree in Business Administration and Management from Lindenwood University.
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