Syed Aneeq Imtiaz

Syed Aneeq Imtiaz has a diverse work experience in the field of digital marketing and marketing coordination, spanning several companies and roles. Syed Aneeq is currently working as a Digital Marketing Manager at GroupBy Inc. since May 2022. Prior to this, they worked as a Digital Marketing Specialist at Acerta from November 2021 to May 2022, where they conducted market research, analyzed customer segments, and implemented performance marketing activities to generate sales qualified leads.

Before Acerta, Syed Aneeq Imtiaz worked as a Digital Marketing Specialist at CarHub Automotive Group from October 2020 to November 2021. Here, they successfully reduced the YoY cost per acquisition (CPA) by 44% through A/B testing and campaign optimization, and increased YoY online leads by 134% through strategic PPC and social media campaigns.

Prior to their role at CarHub Automotive Group, Syed Aneeq Imtiaz worked at CYBERNET from February 2019 to June 2020. Initially, they served as a Marketing Executive and later progressed to the role of Senior Marketing Executive. During their tenure, they developed and executed various marketing strategies, including PPC campaigns, account-based marketing (ABM), content syndication, and social media campaigns, leading to increased return on advertising spend (ROAS) and website conversion rates.

Syed Aneeq Imtiaz's career began at Millac Foods Pvt. Limited, where they worked as a Marketing Coordinator from November 2014 to December 2015. Here, they revitalized the company's digital presence through Google PPC and social media marketing, developed engaging copy for various assets, and implemented a recipe page on the website that boosted traffic by 35%. Syed Aneeq also worked as a Marketing Management Trainee at Millac Foods, coordinating with agencies for campaigns and organizing marketing events for brand awareness.

With their extensive experience in digital marketing and marketing coordination, Syed Aneeq Imtiaz has demonstrated a strong ability to drive results through strategic planning, campaign optimization, and data analytics.

Syed Aneeq Imtiaz pursued a Master of Business Administration (M.B.A.) degree in Marketing from the Institute of Business Administration during the period from 2016 to 2017. In addition to their formal education, they obtained several certifications related to digital marketing. In March 2020, they obtained "The Fundamentals of Digital Marketing" certification from Google. Following this, in April 2020, they attained the "Google Tag Manager Fundamentals" certification. In May 2020, they achieved certification in "Google Ads Display," "Google Ads Search," and "Google Ads Video" from Google. Furthermore, in April 2020, they acquired the "Google Analytics Individual Qualification" certification. Lastly, in January 2022, they obtained the "HubSpot Marketing Software" certification from HubSpot Academy.