Allison Calvelli

Allison Calvelli is a seasoned professional in search marketing with extensive experience leading digital strategies across various sectors. Currently serving as Group Director of Search at GroupM since September 2024, Calvelli previously held the role of Search Director at Neo Media World, where responsibilities included overseeing a 15-person SEM team, managing a $150MM annual budget, and aligning SEM strategy with client expectations. Calvelli's earlier roles at Neo Media World involved leading paid search programs for B2C and B2B clients, as well as implementing strategies for financial services and eCommerce. Prior experience includes positions at Carat and a teaching assistant role at the University of Delaware. Calvelli earned a Bachelor of Science degree from the Alfred Lerner College of Business & Economics at the University of Delaware.