Samantha Howe

VP, Brand Marketing at Grove Collaborative

Samantha Howe has over ten years of experience in marketing and branding. Samantha has worked with some of the world's largest companies, including Google, YouTube, Hershey's, and Bacardi. Samantha is currently the VP of Brand Marketing at Grove Collaborative.

Samantha began their career as a photographer. Samantha started their own photography business, Samantha Howe Photography, in 2006. Samantha then transitioned into brand strategy consulting with their own company, Howe Social. During this time, they also took on a contract role as the Head of Publisher Development with Acceleration Partners. In this role, they specialized in developing Affiliate and Performance marketing relationships with large e-commerce retailers.

In 2014, Samantha took on a contract role as the Director of Social Media Strategy with Camp + King. In this role, they created innovative digital campaigns for a variety of clients. In 2015, they transitioned to their current role as the VP of Brand Marketing at Grove Collaborative. In this role, they are responsible for developing and executing marketing strategy for the company.

Samantha Howe has a BA in American Studies from the University of Central Lancashire, and a BA in American Studies from State University of New York.

Their manager is Jennie Perry, Chief Marketing Officer. Samantha Howe works with Albina Kehoe - VP, Retention Marketing, Shruti Saini - VP, Head of Marketing Strategy, and Andrew Silard - SVP, Consumer Marketing.

Timeline

  • VP, Brand Marketing

    Current role

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