Katherine Lam

Katherine Lam currently serves as the Head of Marketing & Growth at GrowthBook, having previously held the position of Product and Growth Marketing Manager at Trunk. With extensive experience in product marketing and growth strategies, Katherine has successfully launched multiple Tier 1 products during tenure at GitHub and has contributed to the growth of Codespaces and Copilot, leveraging product-led growth strategies. Prior roles include Senior Product Marketing Manager at Sentry and CloudBees, where Katherine developed product positioning, pricing strategies, and go-to-market initiatives. Additional experience includes Sr. Product Marketing Manager positions at SOASTA, Inc. and HP ArcSight, along with product management roles at HP Fortify and HP Software. Katherine holds a B.S. in Computer Engineering from the University of California, Davis, and completed the Reforge Growth Series in Marketing Strategy.