Saiher Zaka is currently serving as the Global Brand Director at GMG since September 2021, overseeing brands such as Sun & Sand Sports and Dropkick. Prior to this role, Saiher held the position of Head of Marketing at Landmark Group from June 2019 to October 2021 and worked as the Head of Licensing at Middle East Broadcasting Center from November 2015 to February 2018. Saiher's extensive experience at The Walt Disney Company spanned from November 2008 to August 2015, where responsibilities included Senior Marketing Manager roles in Hardlines and Health & Beauty for EMEA, as well as Marketing Manager for Health & Beauty in the UK. Early career roles include Brand Manager for Garnier Skincare at L'Oreal and Associate Brand Manager for Huggies at Kimberly-Clark. Saiher started in the industry as a Data Analyst at Taylor Nelson Sofres. Academic qualifications include a degree in Management and Administrative Studies from Aston University and A Levels in Sociology, Business Studies, and English Literature from Halesowen College.
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