Luke Northover

Luke Northover is a skilled marketing professional currently serving as the Global Marketing Manager at Gymshark since December 2022. Prior to this role, Luke held the position of UK Marketing Manager at New Era Cap from January 2020 to December 2022, where responsibilities included managing digital and retail activities across the UK and Ireland, overseeing an annual budget for impactful marketing campaigns. Luke's experience at adidas from August 2017 to December 2019 encompassed roles as Digital Brand Exec and Key Account Specialist, contributing to branded content strategy and customer management. Luke began the professional journey as a B2B Account Coordinator and holds a BA Hons degree in Marketing Management and Branding from the University of Gloucestershire.