Valentina Colombo

Senior Marketing Consultant at H-FARM Digital Marketing

Valentina Colombo has a diverse work experience spanning multiple industries. Valentina started their career in 2004 as the Owner and Co-Founder of Telefilm-Central.org, where they worked as a web-journalist for 10 years. In 2005, they also began freelancing as a Graphic Designer, providing services such as website creation, catalog design, and brand development.

Valentina transitioned to the digital marketing field in 2011, working as a Trafficker at MTV Networks. Here, they managed trafficking operations for MTV Italy websites and conducted testing and certification for new formats and rich media implementation.

In 2014, Valentina worked as a Trafficker at Fox International Channels, where they handled trafficking operations for the Fox network websites, including campaign uploading, monitoring, and optimization. Valentina also managed reports, stats, and RTB deals.

From 2014 to 2017, Valentina worked as an AdOps professional at MEC, specializing in campaign management, trafficking, tagging, troubleshooting, and reporting. Valentina collaborated with various teams, creative agencies, and publishers.

In 2018, Valentina joined GroupM Italy as an Ad Operations Lead, responsible for standard trafficking operations, Google DCO feed setup, and coordinating with other teams. Valentina then transitioned to the role of AdOps Senior, focusing on trafficking operations, campaign management, troubleshooting, and reporting, while utilizing tools such as DoubleClick Campaign Manager, Sizmek, and Adform.

Valentina's most recent position is as a Platform Solutions Consultant at Adform, where they assist clients with their platform solutions needs.

In 2022, Valentina joined H-FARM Digital Marketing as a Senior Marketing Consultant. Details about their role are not provided.

Valentina Colombo completed their education in commercial art graphics from IPSC Caterina da Siena, where they studied graphics from 2002 to 2005. In addition to their degree, Valentina has obtained several certifications in various areas of digital marketing and advertising. These include certifications in Tealium AudienceStream CDP, IAS Products Expert, Ad Serving from Adform, Campaign Manager Certification from Google, AdWords Fundamentals from Google, Google Ads Display, Google Adwords Fundamentals, Facebook Blueprint, DoubleClick Campaign Manager from Google Academy for Ads, Google Analytics Certification, Google Analytics Individual Qualification, and Google Analytics. These certifications were obtained between 2017 and 2022.

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Timeline

  • Senior Marketing Consultant

    April, 2022 - present