Zehra Nasim

Zehra Nasim is an experienced communications and marketing professional currently serving as Senior Manager Communications at Habib Bank AG Zurich since April 2024. As the Founder and Owner of Embleme Footwear since January 2021, Zehra has demonstrated entrepreneurial leadership. Previously, as Head of Research and Content Development at The Dawood Foundation from February 2021 to October 2023, Zehra led comprehensive research initiatives and oversaw marketing strategies for the TDF MagnifiScience Centre. With a substantial background at Oxford University Press from 1999 to 2020 as Senior Manager Marketing Communications, Zehra excelled in designing effective marketing campaigns and implementing PR strategies to enhance brand identity. Zehra began a professional career with a Quality Assurance Internship at Citi in 1998. Zehra holds an MBA in Marketing of Financial Services from the Institute of Business Administration, completed in 1999.