Willem Haen

Willem Haen has extensive work experience in brand management and design. Willem currently works as an International Brand Manager at Hamilton Medical. Prior to this, they served as a Guest Lecturer at ZHAW Zurich University of Applied Sciences. Haen also held various positions at Frontify, including Brand Engagement Lead, Head of Brand, Brand Director, and Brand Management Consultant. Before that, they worked as a Brand Manager at Amphion Loudspeakers Ltd. and as a Marketing Communications Manager, Brand Manager, and Visual Designer at Genelec Oy. Haen started their career as a Graphic Designer at Nokia and later worked as a Master's thesis worker at Ego Beta. Willem also has experience as a Designer and Design trainee at sieger design GmbH & Co. KG.

Willem Haen's education history begins in 1992 when they attained a higher education entrance qualification (A-levels) from Kruisheren Kollege. Willem pursued further studies and obtained a Bachelor of Science (BSc) degree in Industrial Design Engineering from Delft University of Technology between 1998 and 2004. In 2002, they participated in Erasmus exchange studies at Taideteollinen korkeakoulu - Konstindustriella högskolan, specializing in Product and Strategic Design. From 2006 to 2008, Willem Haen pursued a Master of Arts (MA) degree in Industrial and Strategic Design at the University of Art and Design Helsinki.

In addition to their formal education, Willem Haen has also obtained certifications in brand leadership. Willem achieved the brand specialist certification from LEVEL C in March 2019 and acquired the brand strategist certification from the same institution in February 2021.