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Ruta Bhatt

Associate Director - Marketing at Haptik

Ruta Bhatt is an experienced marketing professional with a background in product management and demand generation. Currently serving as Associate Director of Marketing at Haptik since February 2022, prior roles included Senior Manager positions in Marketing, Demand Generation, and GTM Operations. As a Founding Member and Senior Product Manager at Libereka, a blockchain-based student recruitment platform, Ruta contributed to innovative solutions for international student recruitment. At QS Quacquarelli Symonds, significant achievements included launching a classrooms module that boosted site registrations by 50%, managing user engagement initiatives generating $100,000 in revenue in 2018, and scaling organic traffic by 250%. Earlier experience at PaGaLGuY involved strategizing marketing communication for business schools, while internships included work on mental health initiatives and client servicing at advertising firms. Education was completed at St. Xavier's College, Mumbai, with a Bachelor's degree in Mass Media.

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