Kathrin Schemanek

Kathrin Schemanek currently serves as the Manager of Marketing for Travel Retail at HARIBO International, where responsibilities include category development and product management. Previous roles at HARIBO include Project Manager positions focused on new product developments across various global markets and Junior Project Manager, where support was provided for product portfolio optimization. A recent temporary assignment at HARIBO Germany involved Product Activation Management for intercompany customers. Prior experience includes positions at McBride, Union Investment, Ferrero, and various roles in marketing, sales, and project management. Kathrin holds a Master of Science in Business Administration with a focus on Marketing and Trade from Universität Trier, and a Master in Management and Economics from Università degli Studi di Bergamo.